Wednesday 21 September 2011

Types of cuts

MATCH ON:


A, match on; also called a graphic match, is a cut in film editing between either two different objects, two different spaces, or two different compositions in which an object in the two shots graphically match, often helping to establish a strong continuity of action and linking the two shots metaphorically.

Eg. A long shot of walking down a set of stairs; then a close up of the peoples feet; then a far away shot of them at the bottom.


 CUTAWAY:

A shot of something within or around the environment where the action or conversation is occurring, used to avoid visual jump cuts or to compress time.
Eg. Long shot of walking down stairs; close up of someones face watching the person walk down the stairs; far away shot of the person getting to the bottom of the set of stairs.
    180 DEGREE RULE:


    In film making, the 180° rule is a basic guideline that states that two characters (or other elements) in the same scene should always have the same left/right relationship to each other. If the camera passes over the imaginary axis connecting the two subjects, it is called crossing the line. The new shot, from the opposite side, is known as a reverse angle.

    Eg. If a person is on the left side of the room you keep the camera on their right hand side and if the other person is on the right hand side of the room facing them you keep the camera on the left hand side of the person.


    Wednesday 14 September 2011

    Contents

    Contents Pages


    This first contents page includes what the magazine features, it also includes pictures and what pages the stories are on. It is positioned with the masthead/title at the top and with the photos positioned on the right hand side of the page. The contents page has the featured column down the left hand side, this might be because they want you to read the writing before looking at the pictures. This contents page could appeal to a young audience by using bright colours and interesting pictures; however it has a plain background which could in fact be a little boring certainly not very intriguing. Also the designer of this page has teased you into reading the magazine as giving you the article titles and only some of the page numbers, making you want to read through the entire magazine.                
    This second content page on the left, includes also a masthead/title at the top, however it has what the magazine features and the page numbers scattered all across the page instead of placed in a certain format. The photos are also dispersed across the whole of the contents page. This contents page seems very appealing  towards a young audience like the first one, although the designer has used quite a dull coloured picture as the background. The combination of colours and fonts make the page look full and exciting, however this may make it seem cluttered to some.        
    In the third contents page it also has the masthead/title at the top. However they have alternated the pages numbers and what features on the page numbers down the left hand side of the page instead of maybe the centre, or the right hand side. This contents page has one single picture as the background which blends in with the writing,this could confuse the readers and blend in a little too much. However it could appeal to a young audience because it uses an abstract picture in the background, which might interest the audience. This contenst page could also be appealing to readers by telling us what features in the magazine; this means that they know exactly what they will be reading about.  

    Tuesday 13 September 2011

    Title's

    Title research!

    These are some typical names of magazines i have found:


    By looking at these titles you can see that they are short and snappy but also topic related, this helps the reader to recognise the letters and the title easily and can engage an audience by the one word they use.

    After many discussions and lots of research, i have decided to name my magazine CRAM. I think this is a good name because it is short and snappy but still formal and appropriate for a school magazine.

    Audience





    Young or Old


    I have decided that i want to design my magazine to appeal to students! I have come to this decision purely because i know more about students than i do parents. I think that i would be able to design something that appeals more to my type of age group; this means that my magazine will will be young and hopefully exciting.

    School Mags.

    Research on school magazines 



    Who is the audience of a school magazine?
    Genuinely the first audience i thought about was obviously the school students! Secondly i thought about the students parents who would want to know what is going on in and around the school, and also everyone in and around the community such as people wanting their children to attend the school, and people who like to keep an interest in the schools activities. Eg. In the magazine up and to the  right, it would appeal more to parents and adults. This is because the picture on the front of the magazine shows a studious student doing her work. Also by using cover lines such as a 'free pamper day including £100 personal shopping experience courtesy of john lewis' this would appeal to a more affluent audience.

    How do school magazines appeal to their audience?
    The magazines appeal to their audience by using the school logo's and colours, to show it is related to the readers lifestyle. Also they put the most important issue on the front of the magazine so that the reader knows what the article is about, therefore making them intrigued into reading more about it. By using pictures of the students from the school and around the school will also attract parents. Also by using pictures, and bright colours the magazines could appeal to the students. By using bright colours and photo themes the students will be attracted to reading the magazine as it is about themselves and looks exciting and vibrant.

    What types of stories do school magazines cover?
    The types of stories school magazines cover are such ones as school issues, school fundraisers and advertising, they would also input such things as current events and students achievements. School magazines would cover stories like this because they are directly related or proportional to the school and it's pupils, to give the school some positive advertising and to help keep the parents involved in the school's activities.


    What are typical names for school magazines?
    For the magazines i have researched, the names for them genuinely seem to be names that are directly related to the school, or a school related term. They are short and precise, but also engaging and fun.


    What layout and colour conventions do these particular school magazines follow?
    The masthead shows us how regularly the magazine is made, and it tells us a little bit about the magazine whether its interesting or not, to a certain audience. It also tells us the information that might be inside of the magazine such as what articles there are and what type of style they will portray. The masthead's on these two particular school magazines are larger then all the other writing on the page, this is to make it stand out and engage the reader.

    There are cover lines on both of the magazine's shown. Cover lines show you a little bit more about what is inside the magazine. For example: 'every year 11 GCSE grades published' and 'charity'; these are placed onto the front cover to hopefully make the reader want to look on further than just the front cover and actually read parts or maybe the whole of the magazine. 

    Finally, by looking at both of the magazines shown, you can see that they both have used bright vibrant positive colours on their front pages of the magazine. These would be chosen to influence the reader to think positively about the school and what is going on inside it. For example, the background on the 'insight' magazine is a fresh white, making it uplifting and not gloomy.

    Wednesday 7 September 2011

    Keywords

    Today i had quite an interesting lesson!
    I learnt some new media terms, with my partner Matt! They were very interesting but rather difficult to find the definitions as some were named such things as 'puff' amd 'plug'.


    However, i did finally find the definition to plug which is infact; an advertisement which is placed without buying advertisement space. Eg: A magazine giving 20% off an exclusive shop!








    Tuesday 6 September 2011

    My Favourite

                 



    Today in class we had a discussion about everybody's favourite films!
    It came to the conclusion that Shawshank redemption is one of THE BEST films ever made.
    It is about, two imprisoned men bonding over a number of years, finding solace and eventual redemption through acts of common decency. It is classed as a 15 and is written by Stephen king and directed by frank Darabont. Crime and Drama genre based.